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The first page of Google™ is like a prime digital location for small business in Sydney where all of your target audience pass by. We pride ourselves as experts in Search Engine Optimisation (SEO) through a targeted content strategy. Our mission is to help customers gain exposure online, gaining enquiries, and ultimately resulting in more revenue for your business.
We aim to dominate the first-page results so that you are seen as a high authority in your niche. With this said, we caution you to speak with one of our digital marketers before deciding if SEO is the right strategy for your niche. In our experience, too many small business owners in Sydney are wasting their precious Google Ads spend on long-term SEO agencies in Sydney.
Search engine optimisation (SEO) refers to the process of improving your website’s visibility in search engines through changes such as adding keywords and using popular online marketing strategies.
It doesn’t happen automatically, but optimising a business’s site can rank higher on Google, Bing or other major search engines. In turn, this will help attract more customers and boost revenue. Some experts have seen businesses increase their ROI by over 500% with .com/keyword research that includes proper keyword placement throughout each page of a site’s content. Further benefits include an increased likelihood that visitors will find what they are looking for more quickly and, in turn, stay on the site longer.
Search engine optimisation (SEO) is a marketing technique that involves adjusting or enhancing your website, so it performs better within search engines for specific keywords. This may include updating content, adding metadata tags to text pages or images, restructuring webpages with HTML coding and other techniques. With this comprehensive approach to page design, you can increase visibility, gain credibility and attract more visitors looking specifically for what you offer online. And by using social media strategies like blogging and developing influential connections through LinkedIn and Facebook & Twitter posts, businesses can grow their customer base quickly – while also attracting new leads via keyword research.
Developing a comprehensive content strategy.
Most clients who make the most use of blog posts, social media and video have seen significantly better results in their rankings than those who are not as active on these channels.
Reporting tools like Google Analytics, where you can track how much traffic your website is getting from search engines for specific keywords or phrases, allows you to see what’s working well versus what’s underperforming within your SEO campaign and then adjust accordingly.
In SEO Sydney’s experience, it’s CONTENT.
The most important things to remember when writing SEO-optimised content are thinking about how your customers will be searching for you and what words they’ll use in those searches (beyond just your company name). What phrases are people using that describe your business? Your products? Your expertise? Write a list of these phrases, web pages, or other digital marketing collateral pieces on which you want to rank.
Leverage keywords strategically by placing them at the top of headings, subheadings and in-text throughout the content so readers can easily find what they’re looking for with search engines. For example, “getting ready” is often used to describe the process of getting ready for bed.
It is important to do keyword research to know what words people use when searching for products or services like yours, then include those keywords throughout page copy in strategic places (headings, subheads) and within the text where they make sense.
Don’t forget about all the other benefits: increased traffic from higher rankings in SERPs, better conversion rates and improved customer experience. It pays off big time not only now but for years to come.
On-page SEO techniques to make your site more user friendly.
Link building on high authority sites relevant to our business, which will increase the trustworthiness of the content we publish.
This is a good time for us to mention some additional services we offer, such as keyword research or link analysis, because it’s all about creating an environment where people find what they’re looking for quickly and easily. We’ll also provide you with new insights you may not have considered before–we like to go above and beyond by gathering data from different sources (search engines, social media) and optimising our online presence accordingly.
The short answer is yes. And the longer answer is that many of them can! If you think about it when you search for any keyword on Google and click on one result, do you notice anything different from the other results? All are just links to websites worldwide with their ranking- trying to get your attention. These sites have built themselves up to rank higher in those searches rely heavily on SEO (search engine optimisation) tactics.
SEO may be a complex topic for some people. There are plenty of great online resources available where most questions concerning SEO can be answered by simply typing something like “SEO” or “search engine optimisation”. Let’s start with a few basics.
Security is an important aspect to think about when setting up your website. Google’s search algorithm ranks websites based on several criteria, one of which is site security- if you are not taking the time necessary to keep your site secure from hackers and viruses. It will hurt your chances of ranking higher in searches and maintaining visitors who would like to stay safe while browsing online. Basic things such as installing:
updates for plugins and themes,
protecting WordPress passwords,
preventing cross-site scripting (XSS) attacks and
other types of malware can go a long way in keeping people happy and coming back. Remember that there are always new threats out there, so make sure that you are still proactive.
Search engines work in a way that is similar to how people read. They take information and categorise them based on the most relevant keywords found within their content. Search engine crawlers will rank your website higher when they do this if it has more appropriate keyword matches for what you write about.
Search Engine Optimisation (or SEO) refers to changes made or strategies designed to improve rankings by making websites more crawlable and indexable. Emphasising the strong relevance of subject matter, structure, and originality in design/content architecture, including images & videos, which are rich media assets and regular updates, are part of SEO.
Optimisation makes sure they include all the relevant keywords around your subject matter in a readable and understandable way.
Create content filled with original, quality information – don’t just copy a press release from another website or article on the internet because it will be evident to Google crawlers if they do this.
Content should reflect your business as an expert in your field by giving out information that people can not find elsewhere (try adding infographics into blog posts where possible).
Add images and videos onto pages of any post with text so users who are reading online can have something else to look at other than words on a page. This brings more life into your site, which makes for a better user experience. Images also help with SEO because Google will rank a site higher if it has images on the page.
Make sure to share your posts with social media networks, for example Twitter or Facebook, so that people who are not subscribed to your blog get notified when new content is posted and have an opportunity to visit the website.
Include keywords in titles of articles and posts – this helps search engine crawlers find them more easily and makes them easier for readers to locate. This technique doesn’t always work well but can be worth trying when you don’t know what else to do (but make sure they aren’t spammy words like “buy my product now!”. Keywords should reflect whatever topic your article is about without being too specific, as this could limit your reach.
Include keywords in the body of each post – this is more important than making sure the title has them as readers might not always read past it to find out what they’re about, and search engines will only index a small percentage of the words on every page (but still, make those words count).
Add links within articles and posts – these are essential for websites that want to rank higher with search engine crawlers and allow visitors who click through from social media networks or other sources such as Google News to see related content without leaving their site. When writing posts, don’t forget to include hyperlinks when appropriate.
Many companies offer SEO and marketing services to small businesses. These professionals can do an excellent job of developing strategies for your website and assisting in the implementation process. However, it is essential to weigh whether or not you should outsource your business’s SEO operations to a professional company. There are some benefits and drawbacks that come with hiring someone else to do this work on behalf of your business. In determining what route you want to take, here’s everything you need to know about outsourcing SEO tasks:
Cost – The cost of outsourcing varies depending on the service provider; however, they will typically charge between 20-40% more than if they were doing the project themselves (or even handling all aspects of your SEO strategy in-house). At FocusedGrowth®, we offer affordable and cost-effective services for SEO; you’ll be surprised by our offers. Talk to us for free quotes.
Dealing with a third party – If you are outsourcing the task to an external company, they will coordinate and communicate with any other parties involved. This might not suit your business if it is still developing its processes or workflow within the organisation.
Problems can occur when there’s too much work. The main disadvantage of using a service provider comes down to their capacity and how well they handle projects that require them to do more than one thing at once (something which many professionals end up having difficulty handling themselves). That where FocusedGrowth® comes in! We are more than capable of acquiring, no matter how big the task is at hand. Our team and partners are experts in these fields and are in the business for over ten years.
Risks – Some people may be concerned about handing over sensitive information such as customer data or financial records if it falls into the wrong hands. There’s always an element of risk involved in outsourcing work, no matter how small the task.
SEO Optimization Tip: get help from experts like us – we make sure search engine optimisation is something you don’t need to worry about. We’ve been involved in SEO since 2015. We will work closely with you on everything from keyword research to on-page optimisation to link building and more so that you can rest easy knowing your site is being optimised without the need for any major updates.
Do you want to increase website traffic and generate more leads?
We are experts in driving qualified, targeted web traffic to your website. Our team of experts will work with you to create a customised plan for your company’s needs. We offer affordable packages tailored to fit any budget, so you don’t need to worry about how much it will cost or what it includes. All we care about is helping you reach your goals.
Increase website traffic and generate more leads today with FocusedGrowth®. We have the expertise and knowledge to help you grow your business by increasing website traffic and generating more leads. Contact us today for a free consultation.
In today’s changing digital landscape, a business needs to keep pace with the latest trends and developments in the market. A key strategy that provides a business with countless opportunities for brand development is SEO (Search Engine Optimisation).
SEO builds trust & credibility of your brand through content. It is a vital technique that can elevate your brand authority, demonstrating your knowledge and control to the target audience without talking about yourself. It is particularly useful in the services and educational industries, where you want to differentiate your business and the vital services you provide from your competitors.
If you’re looking for a company to guide you in the complex world of SEO, look no further than FocusedGrowth® in Sydney. We pride ourselves as industry experts in SEO and offer a specifically targeted content strategy to cater for your business goals.
At FocusedGrowth®, we believe that digital marketing should be a two-way street. That’s why we take the time to learn about your business and develop a strategy tailored specifically for you. We’re not interested in quick fixes or short-term gains – we want to help you grow your business long-term.
Our team of SEO consultants are some of the best in the industry, and they’re dedicated to helping your business succeed. We’ll work with you every step of the way to make sure you’re getting the most out of your investment.
When selecting a Digital Marketing strategy, it’s essential to have transparency and a clear understanding of how that strategy will help you meet your particular goals.
At FocusedGrowth®, through our years of experience in the field of Digital Marketing, we’ve carefully designed and tested a proven SEO Campaign process that provides all-encompassing benefits in ten straightforward steps:
The first step of our process is to work with you to establish your business goals and objectives. We want to make sure that we’re on the same page and are working towards the same purposes.
The second step is to conduct a comprehensive SEO audit of your website. It will help us understand your website’s existing strengths and weaknesses to develop an effective strategy.
Based on the findings of the SEO audit, our team will develop an SEO strategy and tactics that are tailored specifically for your business. It will help us achieve your desired results the most quickly and efficiently possible.
Once the strategy has been developed, our team of experts will implement it for you to start seeing results straight away.
A crucial part of any SEO campaign is building high-quality links. Our team will conduct a detailed link analysis and repair and build links to improve your website’s ranking.
Knowing what they’re doing to stay ahead of the competition is essential. Our team will conduct a detailed competitor analysis to help you understand their strengths and weaknesses.
The fifth step is to conduct extensive keyword research to identify the best keywords for your website.
We continuously measure and analyse the results of our SEO campaigns, so we can ensure that we’re achieving your desired results.
Based on the data collected, we make adjustments and optimisations to the SEO strategy, so you can continue seeing positive results.
At the end of every month, we will provide you with a detailed report on the progress of the SEO campaign so that you can track and measure the ROI.
We understand that no business is alike, and each has its own unique brand story to tell. As part of this process, we’ll work with you to understand your particular scenario and design a customised SEO solution that will help you meet both your current and future growth objectives.
If you’re looking for an experienced and talented team of SEO consultants to help you achieve your business goals, contact FocusedGrowth® today. We guarantee that you won’t be disappointed.
If you have any questions about our SEO Campaign Process, don’t hesitate to contact us here.
We believe that every client is unique and require a customised SEO solution. We’ve designed our services to be personalised and stand out from the rest. A few core principles underlie what we do.
We have over seven years of experience in SEO and Digital Marketing, and our team of experts are some of the best in the business. We know what it takes to achieve success and will work tirelessly to help you achieve your desired results. Our management team consists of individuals with long-standing Sales, Marketing and Information Technology backgrounds.
Our SEO Campaign Process and other content marketing strategies have been carefully designed and adapted to meet current Google™ guidelines, and they have proven time and again to deliver measurable results. We’ve been in the industry long enough to recognise the benefits of being a flexible business. As such, we are not limited to covering clients in one niche, but cover a wide range of industry sectors.
We take pride in our quality service and always go the extra mile to ensure our clients are happy. We’re not satisfied until you’re happy and always work hard to exceed your expectations. FocusedGrowth® is a High Touch Service Data-Driven & Growth Focused Agency. We strongly believe each of our clients is unique, and that’s why our digital strategies are customised to suit their needs.
It begins right from the initial consultation, where we’ll work together to understand every nook and cranny of your business, to strategy design and implementation, right through to ongoing monthly detailed reporting. In addition to the monthly reports, we also facilitate face-to-face strategy SEO review meetings with each of our clients monthly or quarterly.
With FocusedGrowth®, you’ll get personalised digital solutions from A to Z, and we’ll manage your SEO campaign like it’s our very own.
We believe in transparency and integrity and always operate with the utmost honesty and integrity. We will never recommend any course of action that we don’t believe in or that we don’t think will be effective for you. We also believe in full transparency with our clients and will always be upfront and honest about the progress of the SEO campaign and any potential risks or challenges that may arise.
We believe in providing great value for money and always work hard to offer our services at a competitive and affordable price. We understand that SEO can be expensive, so we offer a variety of packages to suit your needs and budget. We know marketing spending needs to be carefully managed by SMEs. It’s vital to get the maximum value out of invested marketing capital and not have to worry about any nasty financial surprises.
Here at FocusedGrowth®, we believe in our ability to deliver positive outcomes. It is why we offer ‘No Lock-in SEO Agreements’! Yes, with our SEO services, there are no hidden costs and everything is taken care of with a fixed monthly fee. Just provide us with 30 days’ written notice if you wish to terminate for any reason. We even offer a Price Beat Guarantee. We’ll beat any written proposal by 10%.
If you’re looking for an SEO Sydney company that can provide you with personalised and practical solutions, then look no further than FocusedGrowth®. We have over seven years of experience in SEO and Digital Marketing, and our team of experts are some of the best in the business. We know what it takes to achieve success and will work tirelessly to help you achieve your desired results.
Our management team consists of individuals with long-standing Sales, Marketing and Information Technology backgrounds. Our SEO Campaign Process and other content marketing strategies have been carefully designed and adapted to meet current Google guidelines. They have proven time and again to deliver measurable results.
We focus on high-performance SEO campaigns that produce results. You can see and measure progress from the end of the first month, and we will help your business grow to beat your competition.
Our comprehensive monthly reports include traffic numbers, rankings, performance stats, and online visibility, so you know exactly where your money is going. You won’t find this level of transparency or accountability with any other SEO agency.
Most importantly, our ethos is based on service and transparency. You always know where you stand with us, and we never recommend anything that we don’t believe in, or that won’t be effective for your business. So if you’re looking for an SEO Sydney company that can provide you with personalised and practical solutions, look no further than FocusedGrowth®.
You’ve tried other SEO companies in the past, but you didn’t see the results you were hoping for. That’s because those companies were only interested in getting you to the first page of Google – not in making sure your website was converting those visitors into customers. We’re different. We want to help you grow your business, which means we focus on delivering results that matter – not just rankings.
Our team is dedicated to ensuring your website is always performing at its best. We have an in-house team of web designers who can make quick changes to your website if we feel they can improve conversion rates. And our SEO services are all geared towards delivering your business the best ROI possible.
We specialise in getting you more leads and sales through high DA backlinks, creative content, and consumer-driven web design. Our unique approach is practical and will help you see results quickly. You deserve to see success in your business, and we’re here to help make that happen. With our team of experts, you can focus on what you do best while we take care of your marketing. Let us show you how easy getting more leads and sales is.
We’ve been in the business for a long time, and we know what it takes to rank your website on page 1 of Google. We have a systematic approach that has worked for our Sydney clients for years, and we can do the same for you.
You want to see tangible results from your investment in SEO, and we understand that. That’s why we work hard to ensure that every dollar you spend with us gives you a good return on investment. And not only will we help you rank higher in Google, but we’ll also help you convert more of those visitors into customers.
Off-page SEO is one of the most important aspects of ranking higher on Google. It’s all about building trust and authority with external signals. It can be done by blogger outreach and local directory submissions.
We know that establishing a robust off-page SEO profile can be difficult, but our team of experts are here to help. We will work tirelessly to ensure your website is seen as a trusted source in your niche. Trust is essential for ranking higher on Google, and we will make sure your website has the best chance at success.
Even if you don’t have a physical storefront, GMB can help improve your local SEO. It’s a great way to control your local visibility and reinforce your online presence. In essence, it’s the most prolific crowdsourced review site on the internet. Picking up from Yelp and TripAdvisor, GMB has the potential to provide a considerable reach for businesses. Businesses who get started with an active and up to date GMB profile are deemed more trustworthy and will benefit from increased local visibility.
With FocusedGrowth®, we can help get your business started with GMB and ensure you’re taking advantage of all its benefits. We’ll also help manage your reviews and ensure they’re positive.
One of the most important aspects of SEO is building high-quality backlinks. Backlinks are links from other websites that point to your website. The more high-quality backlinks you have, the higher your website rank in Google.
We know that not all link building is created equally, and we take the time to understand your business and target audience before making any links. Our team of experienced professionals knows how to build links that will gain the trust of search engines like Google, giving you an instant boost in search engine visibility.
· The relevance of the website
· The authority of the website
· The number of links on the website
· The quality of the links on the website
· The anchor text that is used in the referring link
· The age of the page where the link is located
Having business citations is another crucial factor when it comes to local SEO. A business citation simply mentions your business name, address, and phone number on other websites. The more citations you have, the higher your website will rank in Google Maps.
We know how important it is to have accurate NAP information on your website. That’s why our team of experts will go through and claim your business on all the top business directories. We’ll make sure your NAP information is accurate and up to date so you can rank higher in Google Maps.
Guest posting is a great way to build high-quality backlinks. It’s also a great way to get your name and website in front of new audiences. By working with FocusedGrowth®, you can get high-quality guest posts on reputable websites that will help improve your website’s ranking. We take care of everything from content strategy and creation to outreach and edits. We know how to find the right websites to guest post on, and we have a team of experienced writers who can create high-quality content that will help improve your SEO. We’ll also help promote your guest post to get the most exposure possible.
At FocusedGrowth®, we understand the importance of regular SEO reporting. That’s why we offer customised SEO reports that will help you track your website’s progress and see how your SEO efforts are paying off. Our reports are easy to understand, and they include all the information you need to see how your website is performing. We also provide monthly consultation calls to help you understand your reports and answer any questions you may have.
· Rankings
· Organic search traffic
· Traffic sources
· Conversion rates
· On-page SEO factors
· Backlink profile
We also focus on optimising your website for Google with our on-page SEO services. On-page SEO is the process of optimising your website’s content, title tags, meta descriptions, header tags, and images for Google. By doing this, you can rank higher in Google’s search results and improve your website’s click-through rate.
We know how to optimise your website for Google using the latest techniques and trends. We’ll help you create high-quality content that is search engine friendly, and we’ll also help you optimise your website’s title tags, meta descriptions, header tags, and images.
One of the most critical on-page SEO factors is your website’s title tag. The title tag is the text that appears in the search engine results pages (SERPs), and it is one of the main factors that Google uses to determine your website’s rank. That’s why it’s crucial to have a catchy, relevant, and keyword-rich title tag.
We can help you optimise your website’s title tags using the latest techniques and trends. We’ll help you create high-quality search engine-friendly titles, and we’ll also help you choose the right keywords to target. We know how to make your title tags stand out in the SERPs, and we’ll help you get the most out of your website’s traffic.
The meta description is the text that appears under your website’s title in the SERPs, and it is also a significant factor that Google uses to determine your website’s rank. That’s why it’s important to have a well-written and keyword-rich meta description. We know how to get your website noticed in the SERPs, and we’ll show you what works best when it comes time for optimising. You can trust our team with all of this—we’ve got plenty more experience than just SEO.
By implementing engaging, SEO-friendly content, you can attract relevant, high-quality leads that are more likely to convert into customers. It’s a highly effective top of the funnel inbound marketing technique that should be at the core of your digital marketing strategy.
We’re a full-service content marketing agency that can take care of everything for you. From researching and writing to publishing and promoting, we can help you create valuable content to attract leads and educate your target market. Not only will our team of experts produce high-quality content for you, but we’ll also help you distribute it through the proper channels so that it reaches your target market. And because we understand SEO, we will optimise our content to generate traffic and leads.
Technical SEO is a process of optimising your site for search engines that use algorithms and software to find web pages with the information they need. The output should be formal without being stilted, repetitive or including too much detail, as this could attract competition from other sites claiming similar topics.
Technical SEO is a crucial component of your website for ensuring that it shows up in search engine results pages. We handle all technical aspects, from analysing to fixing any issues on-site, so you can have peace of mind knowing everything will go smoothly.
• Broken internal links – We find and fix any broken internal links on your website so that you don’t lose any valuable traffic and Rankings.
• Canonicalization – We identify and correct any canonicalisation issues on your website to ensure that your pages are properly indexed.
• Duplicate content – We help you identify and remove duplicate content from your website to avoid losing any Rankings or traffic.
• 404 errors – We help you find and fix any 404 errors on your website so that your visitors don’t get lost on your site.
• Redirects – We set up redirects for any old pages that have been moved or deleted so that there is no broken link on your website.
• XML sitemaps – We create and submit XML sitemaps for your website so that your pages are crawled and appropriately indexed by search engines.
• HTTPS status and SSL security layer – We ensure that your website has an SSL security layer and that your HTTPS status is correct so that your site is safe and secure for your visitors.
One way to improve your website’s visibility in the search engine results pages is to use structured data. Structured data is a code that you can add to your website’s HTML that tells Google what your content is about. Google can display your content in rich cards or panels in the SERPs when you use structured data.
If you’re a business with a physical location, you need to have a local SEO strategy. Local SEO is the process of optimising your website and online presence so that you show up in the Google Maps results for relevant searches.
We can help you develop a local SEO strategy that will help you reach more potential customers in your area. We’ll help you optimise your website and local business listings, and we’ll also help you create and distribute engaging local content that will attract more visitors to your site.
We offer a full range of local SEO services to help you reach more potential customers in your area.
SEO can help your company/business by improving your website’s visibility in the search engine results pages, leading to more traffic and leads. SEO can also help you rank higher for relevant keywords, resulting in more conversions.
We are gladly working with different companies – small, medium or significant businesses. FocusedGrowth® is another type of internet marketing company. We focus on implementing a successful, proven formula to help skyrocket your sales and revenue. You don’t have to pay hefty agency fees any longer – we can take care of everything for you. Imagine what you could do with all the extra money you’ll be making once you start working with us. You could reinvest it back into your business, save it for a rainy day, or use it to take your business to the next level. The choice is yours.
There is no definitive answer to this question as it depends on various factors, including your competitors’ SEO efforts, the competitiveness of your industry, and the quality of your website and content. However, we typically see results within 3-6 months, depending on the current state of your website and competition.
The rules of SEO are constantly changing as Google updates its algorithms. However, the basic principles of SEO remain the same – you need to create quality content, optimise your website for keywords, and build backlinks. We keep up with all the latest changes to continue to help our clients rank higher in the search engine results pages.
With our SEO audits, you can expect a detailed report that outlines the current state of your website’s SEO, as well as a list of recommendations on how you can improve your rankings. We will analyse your website’s on-page SEO, off-page SEO, backlinks, and social media presence, and we will provide you with a comprehensive action plan that you can use to improve your SEO.
The cost of SEO varies depending on the size and complexity of your website, as well as your desired results. However, our services are very affordable, and we offer a variety of pricing plans to suit your needs.
Yes, SEO will continue to work in 2023 and beyond. The basic principles of SEO – creating quality content, optimising for keywords, and building backlinks – will always be effective. However, SEO rules are constantly changing as Google updates its algorithms, so it’s crucial to stay up-to-date with the latest changes and trends. Contact us today to find out how we can help you improve your SEO.
There are many benefits of SEO, including improved website visibility, increased traffic, and higher conversion rates. SEO can also help you build brand awareness and establish credibility with potential customers. Contact us today to find out how we can help you improve your website’s SEO.
Local SEO is optimisation that is specifically geared towards helping your business rank higher in the local search engine results pages. Organic SEO is the process of optimising your website and content for keywords to improve your website’s visibility in the search engine results pages. Both local and organic SEO is essential, and both can help you increase traffic and leads from the search engines.
In addition to SEO, we offer various other digital marketing services, including social media marketing, email marketing, web design development, google advertising, Spotify advertising, content marketing, marketing automation and sales coaching. We can help you create an integrated digital marketing strategy that includes all of these channels to help you reach your goals.
SEO is the process of optimising your website and content for keywords to improve your website’s visibility in the search engine results pages. SEM is a form of online marketing that includes paid and organic methods to help you reach your target audience. Both SEO and SEM are important, and both can help you increase traffic and leads from the search engines.
Yes, SEO is worth investing in. SEO benefits include improved website visibility, increased traffic, and higher conversion rates. SEO can also help you build brand awareness and establish credibility with potential customers. Contact us today to find out how we can help you improve your website’s SEO.
The average ROI for SEO varies depending on the size and complexity of your website, as well as your desired results. However, our services are very affordable, and we offer a variety of pricing plans to suit your needs. Contact us today to find out how we can help you improve your website’s SEO.